Market report

North Conway, NH short-term rental market report (2026)

Carroll County, New Hampshire. Rules, revenue, home values, demand, climate, reach and risk, each figure with its source.

53/100 Opportunity Score partial
  • RulesLight-touch (2/5)
  • 4-BR typical value$748K
  • FEMA riskRelatively Low
  • Demand drivers within 50 mi5
  • People within 300 mi37.5 million
  • ClimateSki-plus-summer
Data as of September 21, 2026 County figures: Carroll County

Everything STR HUB holds on North Conway, NH in one place, in the order an investor needs it: whether you can operate, what the numbers are, why and when people come, who can reach it, and what could go wrong.

Every figure comes from a named dataset listed under Sources and method, dated September 21, 2026. Where we do not hold a figure, that part of the report is left out rather than estimated. The Opportunity Score here is partial: it was calculated without revenue data, with the cash-flow component assumed to be below average, so it can understate the market.

Can you operate in North Conway?

2/5 Light-touch

North Conway's short-term rental rules rate 2 out of 5 (Light-touch), on a scale from 1 (relaxed) to 5 (very strict). This rating was derived from the regulation text we hold and has not yet been reviewed by a person. Treat it as provisional.

Short-term rental rules on file for North Conway, NH
RuleWhat we hold on file
JurisdictionTown of Conway (North Conway is its main village)
Permit or licenceShort-Term Rental Permit — annual registration with proof of insurance and a fire department safety inspection (smoke/CO detectors, egress, occupancy per square footage).
Cap on rentalsNone found — Town of Conway v. Kudrick (NH Supreme Court, May 2023) held STRs are permitted by right under the town's residential zoning definition
Owner occupancyNot required
Occupancy limitBased on square footage/egress per fire inspection; no fixed number found
Lodging and sales taxesNH state Meals & Rooms Tax, 8.5% of gross rental receipts (no state or local sales tax in NH)
Status: Following the 2023 NH Supreme Court ruling, pending (not yet passed) state bills SB104/HB109 would further limit municipal STR restrictions statewide — worth monitoring for 2026-2027 changes.

Rules for North Conway last verified September 20, 2026. Rules change, and a city rating does not cover HOA or deed restrictions. Confirm current requirements with the jurisdiction before you buy or list.

The numbers

We have not verified revenue figures for this market yet.

Home values in Carroll County

Typical 4-bedroom home
$748,216
New Hampshire statewide: $699K
Typical home, all sizes
$507,168
New Hampshire statewide: $516K
One-year change, all homes
+4.0%
New Hampshire statewide: +2.9%

Zillow Home Value Index: county-wide typical values for Carroll County, not list prices. A specific property can sit well above or below them.

What it costs to own

Effective property tax rate
1.16%
county median taxes paid divided by median home value, owner-occupied homes
Estimated annual tax, typical 4BR
$8,702
county effective rate times the typical 4-bedroom value; not a bill
Estimated annual tax, typical home
$5,898
county effective rate times the typical home value; not a bill
Expected annual hazard loss
$167
per $100,000 of building value (FEMA, county average); not an insurance premium

Screening figures, not a bill or a quote. The tax rate is a county-wide median for owner-occupied homes (U.S. Census Bureau, ACS 2018-2022); second homes and rentals are often taxed more heavily, and a purchase usually resets the assessed value. Expected annual loss is from the FEMA National Risk Index.

Housing market momentum

Momentum
Steady
score 64 of 100, relative to the other tracked markets

County-level, for-sale housing market: it says nothing directly about STR bookings. A relative ranking among tracked markets, not a forecast. Sources: Realtor.com Economic Research, U.S. Census Bureau, Zillow Home Value Index.

Why people come

5 demand drivers sit within 50 miles of North Conway. Ordered by published attendance. Attendance appears only where a source publishes it.

Attractions

  • Lake Winnipesaukee
    resort town · Laconia / Meredith / Wolfeboro, NH · 33 mi from North Conway
    When
    Late June to Labor Day; Laconia Motorcycle Week in June and foliage in October add peaks.
    STR angle
    New Hampshire's biggest lake and the classic Boston-area summer-camp market, with ski areas nearby for a second season. Waterfront and water-access cottages rent by the week; several lake towns have tried to restrict STRs through zoning.

Parks and public lands

  • White Mountain National Forest
    scenic · North Conway, NH · 14 mi from North Conway
    When
    Year-round; fall foliage (late Sept-mid Oct) is the single biggest draw, summer hiking is secondary.
    STR angle
    Heavy leaf-peeping and hiking traffic supports one of New England's largest cabin/condo STR markets around North Conway and Lincoln.

Outdoor activities

  • Bretton Woods
    skiing · Bretton Woods, NH · 22 mi from North Conway
    When
    Winter ski season, roughly December through March, heavily weekend- and holiday-driven.
    STR angle
    Family-friendly mountain in the heart of the White Mountains. Resort townhomes and cabins in Twin Mountain and Bartlett rent for ski weekends and again for foliage and summer hiking.
  • North Conway & the Mount Washington Valley
    hiking · North Conway, NH · 0 mi from North Conway
    When
    Summer hiking, fall foliage and winter skiing all bring visitors.
    STR angle
    Hikers, climbers, skiers and leaf-peepers give this valley true four-season demand, and nearly a third of the housing stock is already seasonal. Family-size homes close to trailheads and the village do well.
  • Sunday River
    skiing · Newry, ME · 32 mi from North Conway
    When
    Winter ski season, roughly December through March, heavily weekend- and holiday-driven.
    STR angle
    Boston-market families drive up for weekends and school-vacation weeks. Slope-side condos and Bethel village homes with room for two families are the working formats.

When they come

Ski-plus-summer climate: at least three months bring six inches or more of snowfall, and May to September is comfortable. 5 of 12 months have an average high between 60°F and 88°F, and 4 months average six inches or more of snow. Warmest month: July (average high 81°F). Coldest: February (average low 11°F).

  1. Jan30°11°ColdSnow
  2. Feb32°11°ColdSnow
  3. Mar41°20°ColdSnow
  4. Apr52°32°Cool
  5. May66°43°Comfortable
  6. Jun75°53°Comfortable
  7. Jul81°59°Comfortable
  8. Aug78°58°Comfortable
  9. Sep71°50°Comfortable
  10. Oct59°42°Cool
  11. Nov45°28°Cool
  12. Dec37°21°ColdSnow
Monthly climate normals for North Conway, NH
MonthJanFebMarAprMayJunJulAugSepOctNovDec
Average high (°F)303241526675817871594537
Average low (°F)111120324353595850422821
Precipitation (in)4.03.52.85.43.54.75.13.83.65.73.85.5
Snowfall (in)19.517.99.65.40.30.00.00.00.00.14.514.2
Sunshine (hours a day)5.56.58.47.910.610.811.211.09.46.76.65.0

This is climate and events, not booking data. Monthly normals are 2019-2023 averages from the Open-Meteo Historical Weather API (ERA5 reanalysis) at the market pin. We do not hold monthly occupancy or rate data for this market.

Who can reach it

People within 150 miles
8.9 million
roughly a 2.5 to 3 hour drive
People within 300 miles
37.5 million
roughly a 5 hour drive

Largest counties within 150 miles

Largest counties by population within 150 miles of North Conway, NH
CountyPopulation
Middlesex County, MA1,623,109
Worcester County, MA858,898
Essex County, MA806,103

County populations (U.S. Census Bureau, ACS 2018-2022) summed for every county whose centre lies within each straight-line radius. Straight lines are shorter than roads, so read these as generous upper bounds, not drive-time counts.

What could go wrong

FEMA National Risk Index
Relatively Low
overall rating for Carroll County
Risk score
71.0
of 100, a national percentile: higher means more risk than more U.S. counties
Highest-scoring hazards
Winter weather, Hurricane
of the hazards we track for Carroll County
FEMA National Risk Index hazard ratings for Carroll County
HazardFEMA ratingScore (0-100)
Winter weatherRelatively High89.8
HurricaneRelatively Moderate86.4
River floodingRelatively Moderate82.0
EarthquakeRelatively Low62.8
WildfireVery Low33.6
TornadoVery Low18.9
HailVery Low11.6

This is a county-level index, not an insurance quote or a flood-zone determination. A coastal or wildfire-fringe rental can carry far more exposure than its county average suggests. FEMA does not model coastal flooding for this county, which is not the same as zero risk. Get property-level flood, wind and wildfire quotes before you buy.

Market context

Housing and jobs in Carroll County

Vacation-home share
42.0%
New Hampshire statewide: 10.6%
Homes with 4+ bedrooms
19.7%
New Hampshire statewide: 19.3%
Jobs in tourism industries
11.4%
New Hampshire statewide: 8.2%

U.S. Census Bureau, American Community Survey 2018-2022. Vacation-home share is housing units held for seasonal, recreational or occasional use. All three describe the whole county, not one town or neighbourhood.

What is within 15 km of the North Conway pin

Amenity score
72
of 100, relative to the other tracked markets
Restaurants, cafes and bars
68
Attractions
47
Outdoor features
808
Hotels, motels and resorts
58
competing lodging, not counted in the amenity score

Counts of features mapped in OpenStreetMap within 15 km of the market pin. A fixed radius favours dense metros, and map coverage varies by area.

Similar markets

The 4 tracked markets whose numbers sit closest to North Conway's. Each links to its own report.

Closest by normalised distance across the figures both markets hold (typical 4BR value, revenue, occupancy, regulation rating, vacation-home share, tourism job share, 4+ bedroom share, amenity score, population within 300 miles, comfortable months and FEMA risk score). At most 2 of the 4 come from New Hampshire, so the list is not just the neighbours. Similar numbers do not mean similar rules: check each market's regulation section.

See North Conway on the map

Open North Conway on the National STR Map to see it against its neighbours, switch overlays and run the deal calculator on your own assumptions.

North Conway STR questions, answered from the data

Is Airbnb legal in North Conway?

STR HUB rates North Conway's short-term rental rules 2/5 (Light-touch) on a scale from 1 (relaxed) to 5 (very strict). That rating was derived from the regulation text we hold and has not yet been reviewed by a person. Permit rule on file: Short-Term Rental Permit — annual registration with proof of insurance and a fire department safety inspection (smoke/CO detectors, egress, occupancy per square footage). Cap on file: None found — Town of Conway v. Kudrick (NH Supreme Court, May 2023) held STRs are permitted by right under the town's residential zoning definition. Rules change, so confirm current requirements with the local jurisdiction before you buy or list.

How much does a 4-bedroom home cost in North Conway?

The typical 4-bedroom home in Carroll County is valued at $748,216 (Zillow Home Value Index), and the typical home of any size at $507,168, with all-home values up 4.0% over the past year. These are county-wide typical values, not list prices.

What brings visitors to North Conway?

5 demand drivers sit within 50 miles of North Conway, including Bretton Woods, Lake Winnipesaukee and North Conway & the Mount Washington Valley. Attendance is shown only where a source publishes it, and each driver's source is linked in the report.

What natural hazards affect North Conway?

FEMA's National Risk Index rates Carroll County "Relatively Low" overall, with a score of 71.0 out of 100 (a national percentile). The highest-scoring hazards we track there are winter weather and hurricane. It is a county-wide index, not an insurance quote or a flood-zone determination.

When is the weather best in North Conway?

5 of 12 months have an average high between 60°F and 88°F (May, June, July, August and September). Ski-plus-summer climate: at least three months bring six inches or more of snowfall, and May to September is comfortable. These are 2019-2023 climate normals, not booking data.

Sources and method

  • Regulation summary and strictness rating: STR Agent HUB regulation research (official source: nhmunicipal.org).
  • Home values: Zillow Home Value Index (ZHVI), county level. Data provided by Zillow Group.
  • Housing, employment and population figures: U.S. Census Bureau, American Community Survey (ACS) 5-year estimates, 2018-2022.
  • Natural hazard risk: FEMA National Risk Index, county level.
  • Amenity counts: © OpenStreetMap contributors.
  • Climate normals: Open-Meteo Historical Weather API (CC BY 4.0), 2019-2023 averages.
  • Demand drivers: each entry links its own published source in the list above.

Figures come from the STR HUB national dataset dated September 21, 2026 and this page is regenerated whenever that dataset is rebuilt. County-level figures describe Carroll County as a whole, not one street or neighbourhood. The Opportunity Score (0-100) is a screening heuristic that weighs revenue (35%), regulatory climate (25%), tourism employment (15%), nearby amenities (15%) and large-home supply (10%) relative to the other tracked markets.

Confirm before you act. Short-term rental rules change. Confirm current requirements with the jurisdiction, and work with a licensed local agent who knows which properties can legally operate. This report is screening data, not investment, legal or tax advice.

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