Market report

Brainerd, MN short-term rental market report (2026)

Crow Wing County, Minnesota. Rules, revenue, home values, demand, climate, reach and risk, each figure with its source.

43/100 Opportunity Score partial
  • RulesModerate (3/5)
  • 4-BR typical value$439K
  • FEMA riskRelatively Low
  • Demand drivers within 50 mi1
  • People within 300 mi9.4 million
  • ClimateSki-plus-summer
Data as of September 21, 2026 County figures: Crow Wing County

Everything STR HUB holds on Brainerd, MN in one place, in the order an investor needs it: whether you can operate, what the numbers are, why and when people come, who can reach it, and what could go wrong.

Every figure comes from a named dataset listed under Sources and method, dated September 21, 2026. Where we do not hold a figure, that part of the report is left out rather than estimated. The Opportunity Score here is partial: it was calculated without revenue data, with the cash-flow component assumed to be below average, so it can understate the market.

Can you operate in Brainerd?

3/5 Moderate

Brainerd's short-term rental rules rate 3 out of 5 (Moderate), on a scale from 1 (relaxed) to 5 (very strict). This rating was derived from the regulation text we hold and has not yet been reviewed by a person. Treat it as provisional.

Short-term rental rules on file for Brainerd, MN
RuleWhat we hold on file
JurisdictionCrow Wing County (Planning & Zoning / Land Services) for unincorporated areas and contracting cities; individual cities (e.g., Breezy Point, Crosslake) may instead regulate independently or opt into the county's ordinance by contract.
Permit or licenceAnnual Short-Term Rental License through Crow Wing County Land Services, required for any property in the county's planning/zoning jurisdiction (or a contracting city); cities can instead opt to regulate independently.
Permit fee$100 per advertised bedroom, per year.
Occupancy limitTied to verified septic system capacity for the property's maximum occupancy, rather than a flat number.
Lodging and sales taxes6.875% Minnesota state sales tax + local lodging tax (rate not confirmed).
Status: Cities within Crow Wing County can choose to be regulated under the county's ordinance by contract, or set up their own separate short-term rental rules — confirm which regime applies to the specific city/township before purchase.

Rules for Brainerd last verified September 20, 2026. Rules change, and a city rating does not cover HOA or deed restrictions. Confirm current requirements with the jurisdiction before you buy or list.

Which way the rules are moving

Stable. The rules we hold report no recent or pending change.

Confirm the current position with the jurisdiction in writing before you buy or list.

Classified from the regulation text we publish; a direction is only kept when the sentence it rests on appears word for word in that text.

The numbers

We have not verified revenue figures for this market yet.

Home values in Crow Wing County

Typical 4-bedroom home
$439,374
Minnesota statewide: $441K
Typical home, all sizes
$372,726
Minnesota statewide: $351K
One-year change, all homes
+3.5%
Minnesota statewide: +2.5%

Zillow Home Value Index: county-wide typical values for Crow Wing County, not list prices. A specific property can sit well above or below them.

What it costs to own

Effective property tax rate
0.78%
county median taxes paid divided by median home value, owner-occupied homes
Estimated annual tax, typical 4BR
$3,440
county effective rate times the typical 4-bedroom value; not a bill
Estimated annual tax, typical home
$2,918
county effective rate times the typical home value; not a bill
Expected annual hazard loss
$124
per $100,000 of building value (FEMA, county average); not an insurance premium

Screening figures, not a bill or a quote. The tax rate is a county-wide median for owner-occupied homes (U.S. Census Bureau, ACS 2018-2022); second homes and rentals are often taxed more heavily, and a purchase usually resets the assessed value. Expected annual loss is from the FEMA National Risk Index.

Housing market momentum

Momentum
Steady
score 60 of 100, relative to the other tracked markets

County-level, for-sale housing market: it says nothing directly about STR bookings. A relative ranking among tracked markets, not a forecast. Sources: Realtor.com Economic Research, U.S. Census Bureau, Zillow Home Value Index.

Why people come

One demand driver sits within 50 miles of Brainerd. Ordered by published attendance. Attendance appears only where a source publishes it.

Outdoor activities

  • Cuyuna Lakes Mountain Bike Trails
    mountain biking · Crosby, MN · 14 mi from Brainerd
    When
    Late spring through fall; groomed fat-bike riding in winter.
    STR angle
    A textbook case of trails reviving a mining town: riders from the Twin Cities come for weekends. Small houses and cabins in Crosby and Ironton with bike storage fit, and the Brainerd lakes region is next door.

When they come

Ski-plus-summer climate: at least three months bring six inches or more of snowfall, and May to September is comfortable. 5 of 12 months have an average high between 60°F and 88°F, and 5 months average six inches or more of snow. Warmest month: July (average high 81°F). Coldest: February (average low 2°F).

  1. Jan20°ColdSnow
  2. Feb21°ColdSnow
  3. Mar37°19°ColdSnow
  4. Apr49°30°CoolSnow
  5. May65°45°Comfortable
  6. Jun79°60°Comfortable
  7. Jul81°63°Comfortable
  8. Aug78°62°Comfortable
  9. Sep71°55°Comfortable
  10. Oct53°40°Cool
  11. Nov39°25°Cold
  12. Dec28°13°ColdSnow
Monthly climate normals for Brainerd, MN
MonthJanFebMarAprMayJunJulAugSepOctNovDec
Average high (°F)202137496579817871533928
Average low (°F)5219304560636255402513
Precipitation (in)0.91.01.82.52.22.93.73.43.92.91.42.4
Snowfall (in)6.16.47.76.00.90.00.00.00.02.44.911.4
Sunshine (hours a day)5.27.38.18.110.413.013.111.59.46.65.54.5

This is climate and events, not booking data. Monthly normals are 2019-2023 averages from the Open-Meteo Historical Weather API (ERA5 reanalysis) at the market pin. We do not hold monthly occupancy or rate data for this market.

Who can reach it

People within 150 miles
5.5 million
roughly a 2.5 to 3 hour drive
People within 300 miles
9.4 million
roughly a 5 hour drive

Largest counties within 150 miles

Largest counties by population within 150 miles of Brainerd, MN
CountyPopulation
Hennepin County, MN1,270,787
Ramsey County, MN547,202
Dakota County, MN439,179

County populations (U.S. Census Bureau, ACS 2018-2022) summed for every county whose centre lies within each straight-line radius. Straight lines are shorter than roads, so read these as generous upper bounds, not drive-time counts.

What could go wrong

FEMA National Risk Index
Relatively Low
overall rating for Crow Wing County
Risk score
77.5
of 100, a national percentile: higher means more risk than more U.S. counties
Highest-scoring hazards
River flooding, Wildfire
of the hazards we track for Crow Wing County
FEMA National Risk Index hazard ratings for Crow Wing County
HazardFEMA ratingScore (0-100)
River floodingRelatively Moderate84.2
WildfireRelatively Low76.1
HailRelatively Moderate73.5
TornadoRelatively Low61.3
Winter weatherRelatively Low58.7
EarthquakeVery Low10.9

This is a county-level index, not an insurance quote or a flood-zone determination. A coastal or wildfire-fringe rental can carry far more exposure than its county average suggests. FEMA does not model hurricane and coastal flooding for this county, which is not the same as zero risk. Get property-level flood, wind and wildfire quotes before you buy.

Market context

Housing and jobs in Crow Wing County

Vacation-home share
29.6%
Minnesota statewide: 5.2%
Homes with 4+ bedrooms
26.9%
Minnesota statewide: 28.9%
Jobs in tourism industries
11.1%
Minnesota statewide: 7.4%

U.S. Census Bureau, American Community Survey 2018-2022. Vacation-home share is housing units held for seasonal, recreational or occasional use. All three describe the whole county, not one town or neighbourhood.

What is within 15 km of the Brainerd pin

Amenity score
45
of 100, relative to the other tracked markets
Restaurants, cafes and bars
24
Attractions
4
Outdoor features
104
Hotels, motels and resorts
13
competing lodging, not counted in the amenity score

Counts of features mapped in OpenStreetMap within 15 km of the market pin. A fixed radius favours dense metros, and map coverage varies by area.

Similar markets

The 4 tracked markets whose numbers sit closest to Brainerd's. Each links to its own report.

Closest by normalised distance across the figures both markets hold (typical 4BR value, revenue, occupancy, regulation rating, vacation-home share, tourism job share, 4+ bedroom share, amenity score, population within 300 miles, comfortable months and FEMA risk score). At most 2 of the 4 come from Minnesota, so the list is not just the neighbours. Similar numbers do not mean similar rules: check each market's regulation section.

See Brainerd on the map

Open Brainerd on the National STR Map to see it against its neighbours, switch overlays and run the deal calculator on your own assumptions.

Brainerd STR questions, answered from the data

Is Airbnb legal in Brainerd?

STR HUB rates Brainerd's short-term rental rules 3/5 (Moderate) on a scale from 1 (relaxed) to 5 (very strict). That rating was derived from the regulation text we hold and has not yet been reviewed by a person. Permit rule on file: Annual Short-Term Rental License through Crow Wing County Land Services, required for any property in the county's planning/zoning jurisdiction (or a contracting city); cities can instead opt to regulate independently. Rules change, so confirm current requirements with the local jurisdiction before you buy or list.

How much does a 4-bedroom home cost in Brainerd?

The typical 4-bedroom home in Crow Wing County is valued at $439,374 (Zillow Home Value Index), and the typical home of any size at $372,726, with all-home values up 3.5% over the past year. These are county-wide typical values, not list prices.

What brings visitors to Brainerd?

One demand driver sits within 50 miles of Brainerd: Cuyuna Lakes Mountain Bike Trails. Attendance is shown only where a source publishes it, and each driver's source is linked in the report.

What natural hazards affect Brainerd?

FEMA's National Risk Index rates Crow Wing County "Relatively Low" overall, with a score of 77.5 out of 100 (a national percentile). The highest-scoring hazards we track there are river flooding and wildfire. It is a county-wide index, not an insurance quote or a flood-zone determination.

When is the weather best in Brainerd?

5 of 12 months have an average high between 60°F and 88°F (May, June, July, August and September). Ski-plus-summer climate: at least three months bring six inches or more of snowfall, and May to September is comfortable. These are 2019-2023 climate normals, not booking data.

Sources and method

  • Regulation summary and strictness rating: STR Agent HUB regulation research (official source: crowwing.gov).
  • Home values: Zillow Home Value Index (ZHVI), county level. Data provided by Zillow Group.
  • Housing, employment and population figures: U.S. Census Bureau, American Community Survey (ACS) 5-year estimates, 2018-2022.
  • Natural hazard risk: FEMA National Risk Index, county level.
  • Amenity counts: © OpenStreetMap contributors.
  • Climate normals: Open-Meteo Historical Weather API (CC BY 4.0), 2019-2023 averages.
  • Demand drivers: each entry links its own published source in the list above.

Figures come from the STR HUB national dataset dated September 21, 2026 and this page is regenerated whenever that dataset is rebuilt. County-level figures describe Crow Wing County as a whole, not one street or neighbourhood. The Opportunity Score (0-100) is a screening heuristic that weighs revenue (35%), regulatory climate (25%), tourism employment (15%), nearby amenities (15%) and large-home supply (10%) relative to the other tracked markets.

Confirm before you act. Short-term rental rules change. Confirm current requirements with the jurisdiction, and work with a licensed local agent who knows which properties can legally operate. This report is screening data, not investment, legal or tax advice.

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